4 Reasons Why People Buy Jewelry

Every jeweler must know these things.Have you ever wondered what it is about jewelry that makes people want to buy them? You may have already spent plenty of years in the jewelry business without ever considering their reasons for buying.With the new year just around the corner, why don’t you take some time off to think about these things? An excellent period for reflection, may this spur you on to give better customer service and grow your business...

4 Retail Display Ideas to Best Showcase Jewelry

Create jewelry setups and concepts that attract the public’s eyes.Selling jewelry is the business of selling beauty. From conception to creation up to the finished product, the creative process in making jewelry is wrapped around the idea of presenting something exquisite and precious. This extends to the selling part of the jewelry ─ beauty is still at the center if you want to make sure your merchandise appeals well to people. This means taking...

Why You Should Go for Necklace Display Stands

You’ll get your money’s worth when you do buy them for your store and home.Freestanding Necklace Easel Display Stand Holder*From a practical standpoint, necklace display stands will always be a wise investment for both jewelry stores and collectors alike. As a popular accessory, it is a prime purchase for many customers shopping for jewelry. It makes sense then to have several of them, but if you’re still not convinced of their value then let us...

Customer Service Tips for Jewelers This Holiday Season

Make this a jolly holiday for you and your customers.With the clock winding down to Christmas, people will be out and about shopping for gifts for their loved ones. While not as busy as in previous years, the 2020 holiday shopping season is still an important part of the retail calendar. This is no time to slack off, and so we’ve put together this short piece on how you can best manage your jewelry store’s customer service relations this holiday...

How to Detangle Necklaces

Protect your precious collection with these tips.Fashionistas know how crucial necklaces are to their style profile. Whether it’s a single piece or a bunch of necklaces layered on top of one another, they certainly add punch to any outfit they are paired with. No wonder they are prized possessions found in many stylish folks’ collections. Having the right necklace display and storage tools will certainly keep your pieces in pristine condition but...

Jewelry Display Ideas for the Holiday Season

Learn how you can make your merchandise stand out and glisten like the twinkling lights of Christmas.With the bright twinkling lights of Christmas decorations, December becomes that time of the year where everything is bright and merry anywhere you look.  It makes perfect sense then to level up your jewelry display strategy during this festive month to match the surroundings. With a display upgrade, your sparkling jewelry sets and stocks will...

6 Engagement Ring Selling Techniques to Try

The essential advice that any jeweler must follow. Is there something to the cold weather and snow that makes people want to get engaged? Perhaps winter's festive holidays have something to do with the popularity of proposals during the Christmas and Valentine’s Day holidays. With this in mind, jewelry shops should be prepared to accommodate all those coming to buy engagement rings from them this season.We’d love to help out businesses make...

5 Storage Tips to Avoid Tarnishing Jewelry

Make your precious jewelry collection remain beautiful for a long time.Jewelry lovers would love to see their precious collection stand the test of time. It can be done with proper care and maintenance, but have you thought about how you are storing your beloved pieces? If one is not careful, tarnishing and blemishes may happen sooner than expected if the jewelry is not stored properly.A lackluster piece on a jewelry display stand is not the sight...

How to Organize Your Jewelry Crafting Space

Organizing your workspace is easy peasy.Have you been spending your lockdown days working on making jewelry? By now you might have already amassed a significant amount of supplies ー don’t you think it’s time to organize things and put some order into your supplies? This will certainly make things easier once you start on a new project.From choosing the right jewelry display tool to learning storage techniques, this article can be your helpful little...

4 Necklace Combination Displays You Need to Try Out Now

Showcase your store’s necklace pieces in the best ways possible.2-Tier Acrylic Rose Gold Mirrored Base with Storage CompartmentsIf you’re after a versatile and reliable necklace display to showcase your necklace collection, why not give combination displays a try? These kinds of jewelry displays can be used to showcase necklaces alongside other types of jewelry. It’s the perfect choice for both personal collectors and jewelry business owners.Check...

How Email Marketing Helps Your Online Jewelry Business

Make a plan to grow your jewelry business online.The surge in online shopping due to the COVID-19 pandemic gave rise to more entrepreneurs, both new and old, trying out their luck on the internet. With many vying for attention from potential customers online, what are the things you can do to give yourself an edge over the competition?If you’ve tried out social media, why not expand your marketing efforts to email? In this article, we’ll show you...

Best Display Options for Bib Necklaces

Jewelry pieces as elaborate as these ones deserve only the best.If you have a flair for dramatics and making a grand entrance then the look of bib necklaces is made for you. This is not the style you go for if you want to be understated ー just imagine an intricate necklace piece resting where you would normally wear a bib and you already have an idea what a bib necklace is. Such an intricate piece of work deserves to be displayed on an equally impressive...

Jewelry Display Tips and Tricks for Online Shops

Transform clicks to earnings with jewelry showcases that make the online crowd go “wow!”Whether you’re a newbie or already have a few years of online jewelry selling, your mind must probably be in constant work mode, trying to come up with ways to keep people’s interest. This is a good headspace to be in, especially now that more entrepreneurs started bringing their shops online. Jewelry display photos needed to be leveled up to keep the public’s...

4 Ways to Showcase Stud Earrings

These classic jewelry items also deserve their time in the spotlight.Photo by Sabrinna Ringquist on UnsplashA go-to fashion staple, stud earrings are simple and classy jewelry options fit for all ages. While big and bold earrings may sometimes take the spotlight away from these miniature beauties, there’s a reason why jewelry lovers and style mavens always have a few pairs in their collections. Simply put, they are a must-have for any jewelry shop...