Last Minute Online Selling Tips for Jewelry Shops

Maximize your Holiday sales and profits with these simple tips.

It’s almost the Black Friday-Cyber Monday weekend, and people are now going gaga over major discounts of various shops. You have probably started with your promotions and are slowly reaping the benefits. However, there are some more things that you can do to further boost your sales this long Holiday shopping weekend. So if you are a jewelry business, you’re in luck. Here are last minute online selling tips that can help you sell your jewelry items like pancakes.

Send last-minute email reminders with eye-catching images.

Email campaigns are very effective in reminding your customers about your promotions. Input all the important details in the body, like the discount percentage, coupon codes, length of the promotions, and the particular jewelry pieces. Make sure that you include high-quality photos as well and be creative. Use your most elegant jewelry display and make sure the lighting is perfect.

Display a promotion banner and make sure it’s updated!

Update your website with promotion banners. These should include the coupon code, restrictions, and other information. Announcing your promotions on your social media accounts is not enough, as the products can be viewed and bought on your e-commerce website. Having flashy, eye-catching banners will pique the interest of anyone visiting your site, increasing the chances of them buying from you or at the least, check them out.

Post your promotions AGAIN in your social media accounts.

Don’t be afraid to make it seem like you are hard-selling; this time of the year, EVERYONE is hard-selling! Competition is much tougher during this season, so it’s pretty much okay to remind your followers about your promotions and discounts of your items for sale. Post new photos of these jewelry pieces.

Create Stories or go live.

Utilize the Stories feature in your Instagram and Facebook accounts. Update people of your latest promotions as well as your best-selling items. Another option is to post a live video; take users on a tour of your jewelry store and if you are solely an e-commerce business, take close-shots of your jewelry. You can continue posting even on the day itself!

Be more generous with exclusive flash sales.

Try to be more generous and lower your prices slightly further via flash sales! Set a specific time, preferably your site’s downtime. Announce this special sale a few hours before in all your social media accounts. You can also announce it in Stories or via a live video. Keep people excited with these flash sales, and you sure are going to boost your profits this long Holiday shopping weekend. Don’t forget to mention your other items for as well, so they get exposure too.

Good luck with the BFCM weekend!

Categories: black friday, cyber monday, jewelry display, Nile Corp, online jewelry business

How to Choose Jewelry Boxes for Packaging

Pack your items in boxes that will leave your customers in awe.

Packaging is one of the most important strategies in the jewelry industry. You have to be able to make an impression on your customers even after purchase. You have to remember that customers re-use these boxes, so you have to make sure that they can stand the test of time.

If you are looking for new jewelry boxes for your items this season, follow this simple guide on how to choose the perfect ones.

Make sure they’re made with high-quality materials.

As mentioned above, they have to stand wear and tear. Some customers use them as jewelry display organizers at home or storage for other things and trinkets. Others even re-use them as gift boxes. That said, only buy in bulk from trusted sellers who you are sure manufacture boxes that will last for long.

They should be the right size.

Not all jewelry items of the same size, so you’ll need boxes of different sizes. One mistake some sellers make it that they settle only for one box size. Don’t make the same mistake; get boxes exclusively for each item you are selling. It would be awkward to place a pair of earrings in a box intended for necklaces. Doing so might also turn your customers off, so it’s best to avoid this practice.

Pick the perfect design.

Jewelry box designs should generally match the theme of your store. If you sell vintage-style pieces, it’s best to go with brown boxes with old newspaper designs or those with vintage florals or filigree. If you sell fine jewelry, it’s best to go with minimalist solid-colored ones, preferably in sleek black or gray. Your packaging should be able to reflect your shop or brand’s personality and style.

Check the inside of the box.

Sometimes, only the outside of the box looks high-quality, but the inside isn’t. When picking out boxes, make it a habit to check the inside as well. It should be covered in material like faux suede or velvet to protect the jewelry pieces from getting scratches. It should also include foam pads, slits, or clips to make sure the jewelry stays secure inside.

Include your logo.

This one is optional, you can have the boxes customized to carry your logo or not. If you choose the former, make sure that it is not too big. Make it as discreet and classy as possible. Remember that many customers love to re-use jewelry box packaging so do them a favor and keep your logos small.

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Need to buy boxes? Head on to NileCorp.com for various sizes and designs, as well as stretch loops to keep your boxes securely closed.

Categories: after purchase packaging, jewelry boxes, jewelry display, jewelry packaging, Nile Corp

5 Ways to Appreciate Our Dear Veterans

Make them happy and feel loved, they deserve that.

Veterans Day is just a week from now. And if you’re thinking of ways to make them feel special, then you’ve landed on the right article. This week, we’ve listed down five different ways on how to show them how thankful we are and that we appreciate everything they did for us and the country.

Say thank you!

Of course, a “thank you” should be the first thing that you should do! You can do this either in person or on social media. If you ran into a veteran or a member of a military in any place, smile, shake their hand, and say a heartfelt and sincere thank you.

Gift them with something personalized.

Presents are appreciated, especially if they are custom-made. If you have a veteran in the family, this is one good way to make them feel special. You can get them a jewelry display or a watch organizer with their name engraved on the cover. If you are into arts and crafts, you can DIY a gift box filled with their favorite items!

Send them handwritten cards.

Even in this digital age, believe it or not, written letters and cards are very much appreciated, especially to the older people who were used to this kind of communication. Send handwritten greeting cards to all the veterans you know, as well as to those who are alone in the VA hospital. You can also visit them there and ask the nurse for each of their names. As mentioned above, personalized is always better!

Show your support in the community.

It doesn’t have to be a city-wide thing; you can start with your neighborhood. You can organize a small event for the veterans in your area, like a parade or a fundraiser show where everyone entertains them with music from their time. You can also put up thank you banners and display the US flag outside your home.

Don’t forget our fallen heroes.

Lastly, do not forget to visit those who lost their lives for the country. You can go to a veteran’s cemetery, a memorial, or walls of remembrance tributes and place flowers or letters. They may not be able to smell the blooms or read the cards, but doing so is one thoughtful way of honoring them. Plus, it will give you a happy feeling that will last throughout the day

Categories: gift ideas, jewelry display, Nile Corp, veterans day

The Many Types of Tray Displays

Looking for alternative displays? Go with trays!

When the word “tray” is mentioned, the first thing that comes to mind is food or cafeteria. However, in the jewelry industry, trays are used as jewelry displays and organizers. They are a great help for brands who are trade and show and craft show regulars as they can double as a display and as storage. That said, we are giving the spotlight to the different types of trays from our collection this week.

Wood display

Our rustic wood displays are perfect both for display and storage. They are available in four colors -- brown, coffee, oak, and white. These stackable trays give off a rustic feel making them ideal for brands that have a vintage or rustic theme. Wood trays with dividers are perfect for small items like rings and earrings and even beads, while ones without dividers are for bigger pieces like necklaces, bangles, or jewelry sets.

Plastic display

If you think wooden trays are a bit heavy, you can opt for the plastic ones. They are lightweight, stackable, and are also easy to store. These trays come without any dividers, but they fit full-sized pads or inserts, in case you want to display rings or earrings, and other pieces separately.

Deluxe display

Deluxe displays are perfect for fine jewelry. Our deluxe wooden trays feature velvet, faux suede, and leatherette covers. Some of these trays already come with pads, inserts, and ring clips while some have dividers and removable tabs. Plus, they come in many different colors and designs.

Gemstone display

If you are selling healing crystals, these gemstone trays are perfect. They help with organizing different kinds of stones and provide hassle-free storage. The trays also come with a foam insert with gem jars to protect each crystal from scratches or any other form of damage. They are also ideal as display and storage for beads, coins, and other small trinkets.

Bead board and compartment trays

There are also the bead board trays that are ideal for jewelry makers and craft enthusiasts. Although they are not a good choice for displaying jewelry pieces, the bead board trays are great for stringing and keeping beads in line. The regular compartment trays, on the other hand, may not be that eye-catching to use as displays, but they are great for storing your items after the trade or craft show. Nevertheless, they can be decorated to transform into displays too, especially the wooden ones.

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Need tray displays for an upcoming trade or craft show? Browse the shop at NileCorp.com and pick that display that fits your needs.

Categories: earring display, jewelry displays, Necklace Displays, Nile Corp, ring display, tray displays

Why Use Kraft Paper Bags

Learn more about the benefits of bags made of this smooth brown paper.

Kraft paper bags have been used by many businesses in various industries. In the jewelry industry, they make perfect packaging for a jewelry set box or even a little ring box. This week, we are turning the spotlight to our kraft paper bags and discuss why continually using them for your after-purchase packaging is the wisest decision you’ve ever made as a business.

Here are the benefits of using kraft paper bags:

Environment-friendly

Kraft paper bags are recyclable and reusable. They are non-polluting and easily get decomposed. Kraft paper bags are also in line with national environmental standards, so you sure are helping to save the environment with each use. And unlike plastic, they are non-toxic, so they help cut down waste as well.

High-quality paper

Kraft paper does not tear easily as it is a kind of strong wrapping paper. They are sturdy enough to carry small items like an earring display or bigger and slightly heavier ones like a necklace display or an acrylic cosmetic organizer. However, avoid getting them in contact with water because as with any paper, kraft will tear.

Romantic old-world feel

Brown bags somehow give you that old-world romantic feel. It reminds of old books, Parisian afternoons, long-stemmed roses, and old Hollywood films. Filigree patterns like that in the photo above add a more vintage feel to it. This aesthetic quality of these kraft bags makes them perfect for vintage-inspired shops and brands.

Great with prints

Unlike with plastic, the print on kraft bags seems to look more chic and classy. It is not too shiny nor is it too dull. Printing on these bags don’t need to be in full color as well, because even the simplest logo, pattern, or text would look great on them. As a result, you save on printing costs as well.

Free advertisement

And because you can print out your brand’s logo on the bag, you get free advertisement every time a customer reuses it. This free advertising starts the second your customer exits your store. You can also opt to print your social media channels in bigger text so people will be sure to check out your pages or website.

Categories: earring display, jewelry display, kraft paper bags, necklace display, Nile Corp

Ways to Brighten Up a Blank Wall

Here are some household decors that can brighten up a dull wall in your home.

There are many ways to spruce up a dull, blank wall. You can paint it with another color to make it stand out, or put up a different wallpaper. However, the most convenient way to brighten a wall up is by mounting something on it. This week, we are highlighting some of our home decors that will definitely make a living space homier and cozier.

Here are five household decors that you may want to add to your inventory or get for yourself.

Square Floating Wall Mount Shelf

Whether you are a bookworm or not, the Square Floating Wall Mount Shelf is a great way to add some rustic feel to your wall. Aside from books, you can display picture frames, small indoor plants, collectible toys, or figurines. The shelves come in a set of three, and although they are in different sizes, each has a depth of 3 11/16." These shelves feature a natural wood look which allows it to complement any wall design or color.

Wall Mounted Leatherette Jewelry Cabinet Organizer

If you think jewelry displays are a bit too bulky, then you’ll be glad to own this leatherette and velvet Wall Mounted Leatherette Jewelry Cabinet Organizer. Aside from organizing your jewelry collection, it also serves as classy chic wall decor. Because of its size, it doesn’t take too much space, but that doesn’t mean it can only hold a few jewelry pieces. This organizer boasts 24 tabs for necklaces or bracelets, nine rows of ring slots that can hold up to 25 or more rings, three leatherette straps with holes for 10 earrings, and a pouch that can hold other accessories. As an added bonus, it also comes with a mirror.

Wooden Wall Mounted Jewelry Storage Cabinet with Photo Frame

The Wooden Wall Mounted Jewelry Storage Cabinet with Photo Frame is great for someone who loves to turn memories into photos and at the same time, has a big jewelry collection. This cabinet won’t disappoint; it has an impressive large storage capacity. It features 10 metal hooks as bracelet or necklace displays, 42 slots for rings, 12 holes for stud earrings, and 24 more slots for other pairs of earrings. You can also place other accessories or makeup on the tiny shelf. As for the photo frame, it can hold up to 12 photos. This storage cabinet is available in black, brown, and white.

Wooden Wall Mounted Jewelry Armoire Storage Cabinet

The Wooden Wall Mounted Jewelry Armoire Storage Cabinet is perfect for a bare bedroom wall or walk-in closet wall. It features a real glass mirror so you won't have to worry about that annoying bending effect you get with fake ones. Once you open this lockable cabinet, you'll see that it has a large storage capacity. Aside from the four towel rings on the exterior, it features 54 holes for 27 pairs of earrings, 12 hooks for 12 necklaces or bracelets, three plastic cups for brushes and other beauty tools, one drop-leaf platform, a zipped pouch, 50 foam ring slots, four shelves, and another mirror inside. It’s definitely a must-have for any walk-in closet or bedroom.

Mountable 25 Compartments Display Case Cabinet Stand

For toy collectors, this Mountable 25 Compartments Display Case Cabinet Stand is a must-have. Made of clear and durable acrylic, it can showcase your collection of toys and other collectibles on the wall keeping it safe and dust-free. The cabinet has 25 separate compartments that can display a 360-degree view of your collection. You can also opt to place it on a table, as it has four skid stoppers on all the bottom corners to make it stand steadily. Its door also has a magnet to it can be kept shut securely.

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Want these items for the home or office? Shop them at NileCorp.com!

Categories: home decors, jewelry display, jewelry organizer, necklace display, Nile Corp

Reasons Why Custom Products Make the Best Gifts

Make the receiver even happier with something more special.

The holidays are just around the corner, and it’s always best to start planning on what to give your friends and family or co-workers and clients as early as now. And if you’re racking your brain to give them something that they will surely appreciate, you might want to consider giving them custom or personalized items. We think that they make the best gifts for basically anyone. Don’t believe it? Well, we listed below the top three reasons why custom products make the best presents.

Keeps gift-giving stress under wraps

Christmas is the gift-giving season that kids love. The adults, on the other hand, don’t find this fun as much as the younger ones because of the stress it can give. If you do not want to go through all that gift shopping mania and think about what to give who, you can go with custom products online. Everyone will get all the same gift, but personalized with their names. Plus, there will be no jealousy among the young ones!

Perfect for any time of the year

Custom products can not just be given as Christmas gifts, but also as birthday presents. These products suit basically any occasion -- wedding, graduation, Valentine’s, and any other special event. You can also order custom products in bulk, if you plan to give them away to your clients or employees, or as wedding giveaways to your guests.

Personalized presents seem to be more special

A personalized present allows the gift giver to add a personal connection. It’s something like an inside joke that only you two know. Personalizing a product is much like materializing that relationship you have with that person, strengthening it, and therefore, giving more value to the gift. Plus, there is the general effort of choosing something more to give them than just a usual present.

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Nile Corp now offers custom products aside from jewelry displays and organizers! Head on now to NileCorp.com and click PERSONALIZE to find out the available custom products.

Categories: custom products, gift ideas, jewelry display, Nile Corp, personalized products

Gift Suggestions for Men these Holidays 2018

It's never too early to stock up on Christmas gift items!

Last week, we turned the spotlight on the items that make great Christmas presents for women. It's the men's turn this week, as we picked out five products that would make great gifts for them these holidays. And we won't keep you waiting, here are five items worth adding to your holiday inventory.

Folding Storage Chest Bench

The Folding Storage Chest Bench is an ottoman with so many uses any man of the house would love. It can store virtually anything you like -- from shoes, books, gloves, tools, and even small items like keys. It features six removable drawers that easily slides in and out. The ottoman is wrapped in stylish black leatherette with three-button tufting for a classy look. It can also be folded and collapsed for easy storage. This storage bench can even be sat on while putting on or removing shoes!

Leatherette Watch Storage Box with Lock

The Leatherette Watch Storage Box with Lock is the ideal present for men who have a watch collection. You can organize and display your collection in this classy two-toned leatherette case. This wooden box features gold-plated embellishments and comes with a gold-plated lock and key. It can hold 12 watches as it has 12 removable beige suede cushions. You can get this in three colors -- navy blue, brown, and gray.

Leatherette Eyewear Case For 8 Frames Sunglasses

The Leatherette Eyewear Case For 8 Frames Sunglasses is perfect for guys who have a collection of eye and sunglasses. It can hold eight frames and can keep them organized and safe from dust and scratches. The glass top allows you to showcase your collection and get to pick which pair to wear before opening the case. Aside from glasses, you can also use this wooden case to store watches, ties, and even use it as a jewelry display where you can keep your bracelets and rings.

Wooden Desktop Organizer

Men who have home offices would love this Wooden Desktop Organizer. It’s made of wood and boasts a natural wooden finish. It features three compartments that can hold file folders, letters, bills, and other documents. The slide-out bottom drawer can hold pens, cards, notes, scissors, and even keys. This lightweight organizer has a size dimension of 3"W x 6 1/4"D x 7 "H.

Mirror Backed 4 Glass Shelves Shot Glasses Display Case

The Mirror Backed 4 Glass Shelves Shot Glasses Display Case displays not just shot glasses, but also other collectibles like action figures. It features a mirror at the back that enhances the look of the items inside, four adjustable shelves, and a magnet-secured door. It’s also made of high-quality crystal clear acrylic. This space-saving case can also be mounted on the wall with a screw.

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Need to see more holiday gift ideas? Head on to NileCorp.com where we offer a vast array of products, from necklace displays to saw sets and other tools!

Categories: holiday gifts, jewelry display, men's gift ideas, necklace display, Nile Corp

Gift Suggestions for Women this Christmas 2018

It's never too early to stock up on gift items!

Every retail store knows that you should always have a replenished inventory, especially when the holidays are nearing. We are just at the start of the year's last quarter, but it's also the best time to restock on items that are best sold as Christmas presents. We will be starting the Holiday cheer this early; we will feature some products that make perfect gifts for women this week. And without further ado, here are five items worth adding to your inventory!

Silver-Plated Freshwater Cultured Pearl Jewelry Set

Make jewelry sets available for your customers looking for something to give their moms, sisters, or wife. The Silver-Plated Freshwater Cultured Pearl Jewelry Set includes an adjustable silver-plated ring with a gorgeous freshwater cultured pearl as its center stone, a pair of matching pearl drop earrings, and a classy pearl pendant necklace. This set will appeal to anyone who needs a classy gift for the woman in their lives.

Metal Heart and Arrow Jewelry Organizer Stand

Young adults would love the Metal Heart and Arrow Jewelry Organizer Stand. This jewelry display is the perfect gift to those who have a small jewelry collection. This free-standing organizer features a bar to hold necklaces and bracelets. The holes in the arrows can hold two to three pairs of hook earrings. The porcelain tray can hold rings and pairs of stud earrings as well.

Diamond Pattern Acrylic Jewelry & Cosmetic Organizer

The Diamond Pattern Acrylic Jewelry & Cosmetic Organizer is a good choice of Christmas gift for people who love makeup. It features 16 top slots and four drawers of varying sizes. The top compartment can hold lipsticks, eye pencils, mascaras, brushes, eyeshadow palettes and pots, and even nail polish bottles. The drawers, on the other hand, can hold other makeup stuff or jewelry pieces. This acrylic organizer is available in pink, purple, and clear.

Mini Home Decoration Clay Pot with Faux Green Artificial Plants

This Mini Home Decoration Clay Pot with Faux Green Artificial Plants is an excellent present for those who need to add some greenery in their office or bedroom. Although artificial, these plants are still able to bring out the beauty in a living space. These pots can also be placed indoors or outdoors. The best thing about this decor is that it's easy to maintain as there is no need to water them, just some occasional dusting.

Makeup Carrying Case

Lastly, the Makeup Carrying Case is ideal for women who are always traveling. This case can hold not just makeup and beauty tools, but also other valuable, fragile stuff. It is made of aluminum frames and reinforced corners to ensure that the things inside it won’t get crushed or damaged. This case features four extendable trays as well made of quality materials.

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Need to see more gift ideas for women? Head on to NileCorp.com!

Categories: christmas gift suggestions, cosmetic organizer, jewelry display, necklace display, Nile Corp