Last Minute Online Selling Tips for Jewelry Shops

Maximize your Holiday sales and profits with these simple tips.

Last Minute Online Selling Tips for Jewelry Shops |
It’s almost the Black Friday-Cyber Monday weekend, and people are now going gaga over major discounts of various shops. You have probably started with your promotions and are slowly reaping the benefits. However, there are some more things that you can do to further boost your sales this long Holiday shopping weekend. So if you are a jewelry business, you’re in luck. Here are last minute online selling tips that can help you sell your jewelry items like pancakes.

Send last-minute email reminders with eye-catching images.

Last Minute Online Selling Tips for Jewelry Shops |
Email campaigns are very effective in reminding your customers about your promotions. Input all the important details in the body, like the discount percentage, coupon codes, length of the promotions, and the particular jewelry pieces. Make sure that you include high-quality photos as well and be creative. Use your most elegant jewelry display and make sure the lighting is perfect.

Display a promotion banner and make sure it’s updated!

Last Minute Online Selling Tips for Jewelry Shops |
Update your website with promotion banners. These should include the coupon code, restrictions, and other information. Announcing your promotions on your social media accounts is not enough, as the products can be viewed and bought on your e-commerce website. Having flashy, eye-catching banners will pique the interest of anyone visiting your site, increasing the chances of them buying from you or at the least, check them out.

Post your promotions AGAIN in your social media accounts.

Last Minute Online Selling Tips for Jewelry Shops |
Don’t be afraid to make it seem like you are hard-selling; this time of the year, EVERYONE is hard-selling! Competition is much tougher during this season, so it’s pretty much okay to remind your followers about your promotions and discounts of your items for sale. Post new photos of these jewelry pieces.

Create Stories or go live.

Last Minute Online Selling Tips for Jewelry Shops |
Utilize the Stories feature in your Instagram and Facebook accounts. Update people of your latest promotions as well as your best-selling items. Another option is to post a live video; take users on a tour of your jewelry store and if you are solely an e-commerce business, take close-shots of your jewelry. You can continue posting even on the day itself!

Be more generous with exclusive flash sales.

Last Minute Online Selling Tips for Jewelry Shops |
Try to be more generous and lower your prices slightly further via flash sales! Set a specific time, preferably your site’s downtime. Announce this special sale a few hours before in all your social media accounts. You can also announce it in Stories or via a live video. Keep people excited with these flash sales, and you sure are going to boost your profits this long Holiday shopping weekend. Don’t forget to mention your other items for as well, so they get exposure too.

Good luck with the BFCM weekend!

How to Choose Jewelry Boxes for Packaging

Pack your items in boxes that will leave your customers in awe.

How to Choose Jewelry Boxes for Packaging |
Packaging is one of the most important strategies in the jewelry industry. You have to be able to make an impression on your customers even after purchase. You have to remember that customers re-use these boxes, so you have to make sure that they can stand the test of time.

If you are looking for new jewelry boxes for your items this season, follow this simple guide on how to choose the perfect ones.

Make sure they’re made with high-quality materials.

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As mentioned above, they have to stand wear and tear. Some customers use them as jewelry display organizers at home or storage for other things and trinkets. Others even re-use them as gift boxes. That said, only buy in bulk from trusted sellers who you are sure manufacture boxes that will last for long.

They should be the right size.

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Not all jewelry items of the same size, so you’ll need boxes of different sizes. One mistake some sellers make it that they settle only for one box size. Don’t make the same mistake; get boxes exclusively for each item you are selling. It would be awkward to place a pair of earrings in a box intended for necklaces. Doing so might also turn your customers off, so it’s best to avoid this practice.

Pick the perfect design.

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Jewelry box designs should generally match the theme of your store. If you sell vintage-style pieces, it’s best to go with brown boxes with old newspaper designs or those with vintage florals or filigree. If you sell fine jewelry, it’s best to go with minimalist solid-colored ones, preferably in sleek black or gray. Your packaging should be able to reflect your shop or brand’s personality and style.

Check the inside of the box.

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Sometimes, only the outside of the box looks high-quality, but the inside isn’t. When picking out boxes, make it a habit to check the inside as well. It should be covered in material like faux suede or velvet to protect the jewelry pieces from getting scratches. It should also include foam pads, slits, or clips to make sure the jewelry stays secure inside.

Include your logo.

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This one is optional, you can have the boxes customized to carry your logo or not. If you choose the former, make sure that it is not too big. Make it as discreet and classy as possible. Remember that many customers love to re-use jewelry box packaging so do them a favor and keep your logos small.


Need to buy boxes? Head on to for various sizes and designs, as well as stretch loops to keep your boxes securely closed.

5 Ways to Appreciate Our Dear Veterans

Make them happy and feel loved, they deserve that.

5 Ways to Appreciate Our Dear Veterans |
Veterans Day is just a week from now. And if you’re thinking of ways to make them feel special, then you’ve landed on the right article. This week, we’ve listed down five different ways on how to show them how thankful we are and that we appreciate everything they did for us and the country.

Say thank you!

5 Ways to Appreciate Our Dear Veterans |
Of course, a “thank you” should be the first thing that you should do! You can do this either in person or on social media. If you ran into a veteran or a member of a military in any place, smile, shake their hand, and say a heartfelt and sincere thank you.

Gift them with something personalized.

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Presents are appreciated, especially if they are custom-made. If you have a veteran in the family, this is one good way to make them feel special. You can get them a jewelry display or a watch organizer with their name engraved on the cover. If you are into arts and crafts, you can DIY a gift box filled with their favorite items!

Send them handwritten cards.

5 Ways to Appreciate Our Dear Veterans |
Even in this digital age, believe it or not, written letters and cards are very much appreciated, especially to the older people who were used to this kind of communication. Send handwritten greeting cards to all the veterans you know, as well as to those who are alone in the VA hospital. You can also visit them there and ask the nurse for each of their names. As mentioned above, personalized is always better!

Show your support in the community.

5 Ways to Appreciate Our Dear Veterans |
It doesn’t have to be a city-wide thing; you can start with your neighborhood. You can organize a small event for the veterans in your area, like a parade or a fundraiser show where everyone entertains them with music from their time. You can also put up thank you banners and display the US flag outside your home.

Don’t forget our fallen heroes.

5 Ways to Appreciate Our Dear Veterans |
Lastly, do not forget to visit those who lost their lives for the country. You can go to a veteran’s cemetery, a memorial, or walls of remembrance tributes and place flowers or letters. They may not be able to smell the blooms or read the cards, but doing so is one thoughtful way of honoring them. Plus, it will give you a happy feeling that will last throughout the day