A How-To Guide for Caring and Maintaining Jewelry Displays

Essential advice for showing your merchandise in the best way possible.

Macro shot of a silver ring with crystals

A big part of running a business is to make sure you are presenting your merchandise in the most aesthetically pleasing way possible. Having a display that’s neat, clean, and attractive helps drive sales, and customers would be much more inclined to return for more. You can achieve that by knowing the proper way to care and maintain your jewelry displays and cases.

Let us help you show off your store’s wares by following our tips below.

Wooden jewelry box filled with different types of jewelry pieces

Tailor your cleaning method to the jewelry display’s structure and material

The wide range of options in jewelry displays means you need to adjust your cleaning methods accordingly. A necklace display is different from an earring display, the same way that a wooden display and a metal display would require different cleaning strategies. A simple one-size-fits-all approach won’t do, so you better have various cleaning tools and methods in your arsenal.


Make your metal displays last longer by avoiding the soak cleaning method. You never need to soak the metal in water – simply washing in warm, soapy water is all you need to do. Dry off using a lint-free soft cloth, and you’re good to go.


Wood looks best when it’s polished and dust-free, so make sure you have beeswax polish and a cloth specially made for wood polishing in your set of cleaning tools. Beeswax polish enhances the look of wooden surfaces without altering its color. Don’t forget to dust first before polishing your wooden jewelry display.


You may use a clothing brush or a small vacuum to remove dirt like dust or lint off the velvet surface of your displays. A lint roller or sticky tape works well at picking up dirt from your display’s velvet surface too.


Using cold water with a non-bleach detergent is the key to removing stains off of these surfaces. Use a cotton cloth dipped in this solution and rub using a circular motion to clean. Rinse using clean, cold water then just air-dry afterward.


Clear away dust by using a soft brush. For stains that are harder to remove, use a micro-fiber cloth with soapy water to clean the affected area. Blot, don’t rub, to avoid damaging the material.

Tips and tricks to cleaning your glass display cases

Cleaning your jewelry display sets won’t matter if your glass display cases are filthy! Make sure these cases that serve to protect your merchandise are neat, clear, and dust-free.


Keep your glass display cases spotless by having regular dusting sessions. Thankfully, its slick, hard surface requires minimal effort using a feather duster or soft cloth. You may also reduce dust particles in your store by using an air filter, just make sure you keep tabs on it, so it doesn’t get clogged.


Give your glass display cases that extra sparkle by using a glass spray cleaner, then wiping it down with a soft clean cloth or paper towel.


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