How to Effectively Sell Your Clearance Items

Clear some space in your store and inventory by turning your clearance jewelry items into fast-moving ones.

One common problem of jewelry sellers is how to handle excess inventory. Although there are many ways to make profits out of these items, the easiest way still is to continue selling them in your store. If this is the case for you, then you've stumbled upon the right article. Today, we made a list of ways on how you can sell your clearance items effectively.

Dedicate a particular area for your clearance items.

Make your excess inventory items stand out by dedicating a space for them in your store. It could be the space near the entrance of your shop or the space near the checkout. It should be an area that is visible and easily accessible by customers. You can use a table or a shelf for these items, and it should be separate from all your other jewelry for sale.

Showcase them using the best jewelry displays.

One of the best ways to make your items stand out is by showcasing them using the right jewelry displays. For example, if you have a bold statement necklace, use a monochromatic necklace display. If you use one with patterns, the necklace's design and the display will clash. Remember to choose ones that will be able to accentuate the beauty of the items, and not compete with them.

Don't forget to give them the proper lighting.

Proper lighting is a must in any display to highlight your jewelry effectively. Invest in high-quality spotlights and cost-efficient LED lights. Remember to install them at the right angles and get rid of shadows, as these negatively affect how your display looks like. Bright lighting can also accentuate the beauty of your clearance items.

Offer them at slightly lower costs.

To pique the interest of customers, offer these items at slightly lower prices. Another tip is to create jewelry sets and sell them at a collectively lower cost, or sell them as Buy-1-Get-1 items. These promotions are proven as effective, and they can definitely help your excess inventory be fast-moving items in no time.

Announce your clearance sale on the web.

If you are to go with these promotions, make sure to announce them in your e-commerce site if you have one, and of course, in all your social media pages. Share this content as a Facebook or Instagram Story, go Live on Facebook, or advertise. Make sure that you regularly post so more users will be able to know about these perks and promotions.