How to Display Girls’ Jewelry

Here are some tips on how you can pique the interest of younger customers

Little ladies love to mimic their mommies. And if their moms like to wear fashion jewelry, odds are, they are into accessories too. So if you are a jewelry shop offering jewelry pieces for young girls, then this article is for you. This week, we’ll be providing a few simple jewelry display tips to increase your sales in the girls' jewelry department.

Use jewelry displays in pastel colors.

Pastel colors are soft to the eyes and are appealing to young girls. This is especially the case with pink, purple, and blue. That said, use a necklace display, an earring display, and other jewelry holders and stands in these young and fun colors. Also, make sure that the designs don’t look too sophisticated. Go with the jewelry displays with simple designs.

Decorate your display with things little girls love.

What catches young girls’ eyes? Toys, of course, which includes dolls and famous cartoon characters they love. Do your research on what your young target market likes to watch on TV -- this could be My Little Pony, Barbie, or even Jojo Siwa. Use these characters as inspiration for your jewelry display or jewelry sets. To avoid problems with copyright infringement, avoid using real photos and instead create your own versions.

Place them in a strategic position.

If you want the girls to see them, place your kids' jewelry display next to ladies' accessories. That way, when moms shop with her daughters, the latter would be able to see the display. Another strategic location is to place some near the checkout area of your shop. These items will catch the eye of the girls and urge their moms to buy them a piece or two.

Use pastel-colored packaging.

As with the displays, you have to make sure to package the girls’ jewelry pieces in equally fun packaging. Use pastel-colored jewelry boxes or drawstring pouches to keep the pieces safe from scratches. If these are not available, you can use pastel-colored paper bags instead. Jewelry packaging makes an impact on a customer’s shopping experience, regardless of age.

New Jewelry Displays that Double as Decor

Check out these aesthetically beautiful displays which look great as home decors.

Whether you have a jewelry shop or a have a big jewelry collection, jewelry displays are a must-have. Not only are they able to make your items look more organized and presentable, but they can also keep them safe from getting damaged. But for this week, we will be highlighting displays that also double as decor. We got necklace displays, bracelet displays, ring, and earring displays. And we won’t keep you long; let’s check them all out:

Modern Metal Display Stand

This stylish metal display can hold necklaces, bracelets, bangles, and hook earrings, making them tangle-free and organized. It also comes with a base tray where you can put rings and other smaller accessories. The golden key design reminds of elegant vintage decor making them ideal to place beside vintage home decors. This jewelry stand’s overall size dimension is 8.5"W x 4.75"D x 14”H.

Modern Metal Tabletop T bar

This T-bar display can organize your bangles, bracelets, and necklaces. It features a modern geometric style. This lovely and stylish display has an adjustable height -- it can go from six inches to seven inches. That said, it can hold longer necklaces. It has a chic design and features dark faux leatherette. This modern T-bar display has an overall size dimension of 8.75"W x 3.75"D x 9”H.

Antique Wooden Ring Slots Jewelry Stand

As for rings, this ring slot stand is a gorgeous choice. It fits perfectly well with other decors on a console table or dresser. The wooden display features a dark vintage designed frame, dark velvet-covered slots, and an easel. It has seven rows of ring slots so it can hold multiple pieces. It has an overall size dimension of 8"W x 5"D x 9.75"H and is also available in a white frame with pink velvet-covered slots.

Wooden Jewelry Stand

Here’s another T-bar display that seamlessly matches your wooden furniture. It boasts two bars of different heights that can hold your necklaces, bracelets, and bangles. Each bar has an elegant carving on both ends. It also features a compartment with ring slots and another to hold other pieces like earrings, pendants, and other smaller pieces. This display has an overall size dimension of 10"W x 7"D x 14"H.

Decorative Jewelry Display Set

If you need a whole set of jewelry display, no problem. This set can be the answer to all your needs. It features a necklace display bust, a T-bar with a base, and a high heel ring stand, all of which have a romantic vintage design in black and white lace. It’s the best set to use if you want to achieve a retro design in your store or want to match your home decors. This set is also available in burlap and white lace.

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Want these displays? Shop them now at NileCorp.com!

Why Online Jewelry Shops Need Jewelry Displays Too

Jewelry displays aren’t just for physical stores; they have great use for e-businesses too.

If you sell jewelry online, there seems to be no need for displays such as necklace displays, earring displays, and so on. However, these jewelry displays still pose such importance to an online business. This week, we will tackle why there is still a need for these displays even if you do not have a physical store.

For jewelry photography

You cannot get customers if the photos of your items for sale are not pleasing to the eye. People are visual creatures, so it’s important to be able to get the attention of consumers through aesthetically pleasing images. And to get those perfect, striking shots, try placing them in a jewelry display. You can also get nice macro shots of the pieces if they are placed in a holder that will allow them to stay still in a particular position.

For organizing

Of course, your jewelry pieces for sale should be organized. No customer would want a ring with scratches or a necklace with a damaged lobster lock. Placing your items in a jewelry display organizer would ensure that each piece is safe from any dirt and damage, and it also allows you to get a specific piece easily.

For when you get invited to a trade or craft show

Some online jewelry sellers are lucky enough to get invited to trade or craft shows. Naturally, you just can lay your items down on a table. You should be able to catch the interest of craft show attendees by displaying them in eye-catching displays. Placing pieces like rings in a ring tray will also make it easier for potential customers to try them on. The same goes for necklaces in a T-bar display, or pairs of earrings hung in an earring display stand.

For personal use

If you have a personal collection of jewelry pieces, it’s best to have your own displays. Not only will they be organized, but they will also look aesthetically pleasing. In fact, some jewelry displays make beautiful home decor too!

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Need new jewelry displays for your business and personal use? Browse and shop at NileCorp.com.

5 Ways to Give Your Jewelry Shop a Cheerful Atmosphere

Make your customers feel a bit happier when they enter your store.

To get more people in your business, you have to offer customers a one-of-a-kind experience not found in others. Aside from promotions and giving out freebies, one of the keys to retaining customers is how you maintain your shop. If it looks welcoming, smells nice, and have a pleasant atmosphere, people won’t get enough of you! That said, here are five tips to get a light and fun atmosphere inside your jewelry shop.

Paint the walls in pastel colors.

Change your dull wall color with fun pastel colors. You can also opt to cover them with beautiful wallpaper that reminds of lovely places or memories. However, if you think changing your walls takes too much work, you can hang wall decors instead. Choose paintings that give a happy vibe or fun decor that can make anyone smile. Of course, all these should still complement the general theme of your jewelry shop.

Use jewelry displays with happy or light colors.

Instead of using the generic ones in black or white, try to use jewelry displays in a different color or design. Why not go with a hot pink necklace display or a pastel blue ring holder? Metallic colors work well too. Just like fashion jewelry, jewelry displays also come in many happy colors and designs that will definitely attract your customers.

Turn on some calming music.

One factor that can make people stay longer in your shop is music. If you are blasting party music through your speakers, people will get annoyed and shop somewhere else. Whereas if your play calming music like jazz or even classical at just the right volume, people will enjoy checking out your items for longer.

Use a scent diffuser or humidifier.

Keeping a cheerful atmosphere also includes how your shop smells. The olfactory senses play an important role in evoking your customers' emotions. Make your customers feel like they have entered the spa and not the meat shop. Essential oils will definitely calm their thoughts, taking their jewelry shopping to a whole new level. Some of the best scents to use are peppermint, lavender, green tea, and geranium.

Perfect your lighting.

The overall lighting in your shop should not be too bright, or it might remind them of the hospital or an uptight corporate office. Dim the lights a little to give your shop a homey, welcoming feel. Save all the bright lighting to your jewelry displays and areas where you showcase your jewelry pieces.

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For more jewelry business tips, follow this blog! If you need jewelry displays, shop at NileCorp.com.