Monday, September 11, 2017

5 Helpful Tips for Selling Handmade Jewelry

Turn your passion into money with these business tips.


5 Helpful Tips for Selling Handmade Jewelry by Nile Corp

If you love making jewelry, it's an excellent idea to sell them for extra income. You can even make it your full-time job, especially if this is your passion. You don’t have to compete with known jewelry designers, as handmade jewelry is a separate niche with a separate market. However, if you do not market your products effectively, you might just be wasting your time. Prevent that from happening; here are a few simple tips on how to sell your handmade creations.

Craft shows


5 Helpful Tips for Selling Handmade Jewelry by Nile Corp

Join local craft and jewelry trade shows or try and get into a flea market in your area. Display your creations in a unique jewelry display or a display that complements the theme of your jewelry pieces. These displays are your silent salesperson so how you showcase the jewelry is extremely important. Showcasing your products in these events is a great marketing strategy for startups.

Stay trendy


5 Helpful Tips for Selling Handmade Jewelry by Nile Corp

If you specialize in vintage-inspired pieces, try creating ones with the latest trendy styles to cater to other customers. You can also incorporate popular designs into your own. Create pieces inspired by trending topics, such as Game of Thrones or the NFL, That way, you can attract a wider range of customers.

High-quality photos


5 Helpful Tips for Selling Handmade Jewelry by Nile Corp

Attract customers with high-quality and creative pictures of your products. Visual marketing is one of the essential elements of a successful business in this digital age. It’s also an excellent way to connect with your customers emotionally as a picture can arouse a certain feeling. Tug on the heart strings of your target market with creative and memorable pics; not just generic product photos with a white background.

Competitive pricing


5 Helpful Tips for Selling Handmade Jewelry by Nile Corp

If you are just a start up, sell your pieces at more attractive prices than your competitors. That way, your target market can turn their attention to you. Once you get a steadier clientele, slowly raise the prices. You have to charge a reasonable price for your jewelry pieces, especially if they are one-of-a-kind. You cannot sell them too cheap as you might lose money and you cannot go really high either as your handmade jewelry will be harder to sell. Do compare prices with your competitors as this will be your guide to pricing your pieces right.

Advertise


5 Helpful Tips for Selling Handmade Jewelry by Nile Corp

You can either shell out or not if you want to promote your handmade creations. Free advertisements, as we all know, come in the form of social media posts. Create your business social media accounts and regularly post high-quality photos of your creations. If you want faster results, you can create ads on Facebook, Instagram or Pinterest. These ads aren't for free, of course, but spending for these allows you to advertise your products to a much more specific audience.

---

Need jewelry displays such as necklace display, earring display, ring display, and organizers for your handmade items? Check out the shop for a wide selection of these items!


0 comments:

Post a Comment