Usually if a customer is shopping in your store, they are
interested in your products. Of course there are sometimes those people who won't
want to be in your store but don't let it break you down. Customer experience
is based on a variety of factors such as interest, customer service, displays,
and merchandise. Simply put you cannot appeal to everyone so focus on your core
target market and you will yield higher positive results than trying to please
everyone. Whether it’s getting exactly what the consumer wants or leaving empty
handed window necklace display stands and jewelry displays really make the difference for
shoppers.
To make your jewelry shop feel more welcoming and attract
people to come in from browsing at the windows you should make the environment
as inviting as possible. Seating is always a nice option for a shopper who
needs to take a break while his/her partner shop. You can find chic vintage
chairs to a shabby chic spring look. You can also repaint chairs and
reupholster the padding with a seasonal fabric. Remember you want to accommodate
friends or family your shopper may be with. This will make them feel more
relaxed and they will give your shopper more time to shop.
Keep your sales floor staffed with positive friendly people.
Jewelry sales are all about making that connection before making a decision. If
your sales staff can connect with the consumer and identify his/her needs a
sale is more likely to be made. Cater to your customers and make them feel
special. Let them know you value their business and want them to be happy and
confident with their purchase choice. Even if they leave your store without
purchasing, it’s better to have a potential customer leave on a positive note
instead of a distasteful opinion of your business.
0 comments:
Post a Comment