Tuesday, December 10, 2013

Why Jewelry Stores Profit During the Holidays

The holidays are the perfect occasion to give customers with a piece of eye-catching jewelry and matching packaging. Every product can be highlighted in your shop to stand out among seasonal merchandise during your high selling season. We've compiled two main points to consider to have your high selling season be maximized to the fullest! Enjoy!


Highlighting Your Jewelry 

The first step for any retailer whose stock includes accessories is effectively advertising the stylish goods you have for sale inside your store. Gold and silver jewelry should be better accented on darker structures like black velvet square risers or necklace display stands. These classic pieces look both sleek and professional, and match with any retail tone. To flawlessly match the sophistication of your jewelry, you'll want pricing to be equally professional in appearance. Look for markers and backing cards with a bit of character, such as jewelry tags in a gold tone.





Seasonal Holidays Packaging

Proper jewelry supplies are a necessity year-round, but never more so than during the holiday season. For complete preparation, be sure to have a sufficient stock of packaging products on hand. Essentials for safe and stylish transfer include jewelry boxes and earring display holders. Velvet and organza pouches are a particularly classic piece, which come in a variety of fabrics and colors. Metallic hues and fun patterns like leopard print and floral designs. Jewelry gift boxes can be equally diverse and emphasize the point that good things really do come in small packages.

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